How to Add a Link to Your Instagram Bio: Step by Step

How to add a link to your Instagram bio from your phone

The fastest way is through the Instagram app on your phone. Menu names can change with app updates, but the steps are always the same: edit your profile and add a link.

1. Open your profile

   Tap your photo in the bottom right corner to go to your profile.

2. Tap Edit profile

   It sits just below your bio, as a separate button.

3. Find the Links section

   Scroll down to the links section. If you don't see it, look for an item called Links or Add link.

4. Tap Add external link

   Paste the full URL, including https://. You can give the link a title, such as "Book an appointment".

5. Save your changes

   Tap Done or the check mark at the top of the screen.

How many links can I put in my Instagram bio?

Instagram has allowed up to 5 links in the bio since 2023. You don't need a professional account: any profile can add links.

However, only the first link appears prominently on your profile. The others are hidden behind a "View more" tap or something similar. That's why many people prefer a page that groups everything under one link.

Why use a page that groups your links?

If you're a nail tech, barber, therapist, or personal trainer, you probably want clients to do more than one thing: see your services, book a time, and message you on WhatsApp. With several links in your bio, clients have to choose where to tap first, and they can get lost.

With one page, you put a single link in your bio and organize everything inside it: a WhatsApp button with a pre-filled message, your booking link, a payment link, a QR code, and anything else you need. It's simpler for clients and more professional for you.

Via6 has a free plan to get started. You build your page by dragging blocks, with no code, and every new account gets 14 days of Pro to try it. After that, you can keep the free plan or upgrade to a paid plan. Paid plans have prices in your local currency, and you can see them on the plans page.

How to call people to your link in posts and stories

Putting the link in your bio and waiting for people to tap it isn't enough. You need to invite them. In feed posts, use phrases like "Link in bio to book" or "Tap the link in my bio and pick your time."

In stories, you can use the link sticker, which has been available to all accounts since 2021. Tap the sticker icon, search for Link, and paste the URL. This takes people straight to your page without leaving the story. To learn when a story works better than your bio, read Instagram story link: when to use it instead of your bio.

What to put on your link page

The page you link in your bio should answer the questions clients ask most: what you do, how much it costs, how to book, and how to pay. It doesn't need much text, but it does need to be clear. If you're still building yours, see what a link in bio is and what to put on it.

• Your name and what you do (e.g., "Sarah Miller, nail tech in Brooklyn")
• A WhatsApp button with a pre-filled message, such as "Hi, I'd like to book an appointment"
• A link to your online calendar, if you have one
• A payment link or the payment details you already use, for deposits or payment
• Your profiles on other platforms, if it makes sense

If you don't have a page yet, you can create one for free on Via6. In about 5 minutes on your phone, you can build everything by dragging blocks. Best of all, clients can book straight from your link without exchanging messages.

How to check whether your bio link is working

After you add the link, track how many people tap it. Instagram shows some metrics for professional accounts, but you can also use your link-in-bio tool to see clicks and where they come from.

On Via6, the dashboard shows how many people opened your page, where they came from (Instagram, Google, QR code), and how many booked an appointment. On the free plan, data is kept for 30 days. On Pro, it's kept for 90 days, with support for Meta and GA4 pixels.

Next step: get your link live

Now that you know how to add a link to your Instagram bio, test it: open your profile, add the link, and check that it opens correctly. Then create a story with the link sticker to promote it.

If you want a full page to group your links and bookings, create your free account on Via6. You get 14 days of Pro without a credit card, and you can build everything from your phone.

And if you already use another tool, see how to switch from your link-in-bio tool without losing clicks.

Frequently asked questions

Written with AI assistance, checked against product data, and published by Via6 on Oct 12, 2026.How we write→